credit Demola Akinlabi

Orijin, the highly successful Nigerian brand developed locally by Guinness /Diageo Nigeria has also created a fascinating outdoor image —a large traditional Nigerian/African talking drum with the Orijin livery boldly imprinted on it.

The un-miss-able drum has been deployed on a side lawn at Ojota, Lagos a busy area surrounded by interconnecting highways and bridges,some time ago.A key part of brand building efforts for the popular beverage.